Who is behind this site?

We are a startup, cofounded by two friends after graduating from college. We do not work for the state of Texas, and we are not a subsidiary of any of the retail electricity providers. You can read more on our About Us page.

Why should I use this website to pick an electricity plan?

In order to find the electricity plan with the lowest expected cost, you would have to read every plan available and calculate how much it would cost you given how much electricity you expect to use next year. Doing so would take a tremendous amount of time, and would be very challenging. Our website does all of that for you, and is completely free.

Smart Meters and Electricity Usage

What is a Smart Meter?

Smart Meters record and store your electrical usage in 15-minute intervals and communicates that usage information back to your electric utility company.

What is Smart Meter Texas?

Under Texas law, you are the legal owner of your Smart Meter data. This data, however, is held by Smart Meter Texas, a collaborative effort between five of the utilities in Texas. In order to access your data, we have to go through them.

Why do you need my electricity usage data?

Plans in Texas are complex, and the price you pay depends on how much electricity you use. To choose the cheapest plan, we need to know about your usage.

But why do you need more than just my monthly usage data?

There is no guarantee that your electricity usage this year will be the same as it was last year. We use a more sophisticated model to give you the best estimate of each plan’s expected cost, and that model needs more than twelve data points. By using all of the data available through Smart Meters, we can provide you with a better service.

Is my data safe?

Smart Meter Texas does not allow us to access your data unless we go through a rigorous process to ensure that our site is secure.


Do you show all available plans, or only some of them?

We show all of the plans available on power to choose, but we exclude plans that we consider to be ambiguous in their wording or intentionally misleading. If we cannot figure out how a plan works by reading the facts sheet, then we cannot recommend it to you.

What is the ‘expected cost’ telling me?

For plans with term lengths of twelve months or greater, the expected cost is the amount that we expect you will pay over the course of the next twelve months. For plans with term lengths of less than twelve months, the expected cost is the cost over the next twelve months assuming you continued on that same plan for all twelve months. This allows you to make an apples-to-apples comparison.

Note, however, that there is no guarantee that if you sign up for a six-month plan today that same six-month plan will be available when you need to renew it. In general, shorter-term plans have lower ‘expected cost’, but carry the risk that you will have to pay a higher rate in the future. In general, we recommend you look primarily at twelve-month plans.

How do you make money?

We are not one of those sites that only displays plans from retail providers that pay us. Instead, we display all available plans. If there is a sign up link next to a plan, it means that the retail provider is paying us if you sign up through that link. If there is no sign up link, it means that the retail provider is not paying us. That is the only difference in the way we treat paying vs. non-paying providers. The ranking of the plans and the expected price are not affected by whether a provider is paying us or not.

If you have further questions, feel free to contact us.